First up, what are landing pages anyway? You’ve probably heard the term “landing page” but perhaps you’re not exactly sure what it means. It doesn’t seem that big of a deal if it’s just a page people land on when they come to your website, in response to your advertising, right? But yes, that’s […]
My post about retargeting will answer a question you’ve probably asked yourself: how come those ads are following me wherever I go on the web?! If you spend much time online, you’ve almost certainly been retargeted. It’s when you visit a website and then, mysteriously, no matter where you go after that, you see ads […]